Here Client, Client:
Attracting New Business In An Ever-Changing Industry

13 Jul, 2007 By: Zain Raj+
This post is exerpted from original article posted on July 12, 2007 in Screen Magazine By Dixon Galvez-Searle We’ve all heard stories of the regional ad industry in trouble. Critics have seen large ad agencies changing, shrinking, adjusting to new business models and succumbing to client pressures. But there… Read More
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Connecting With the Prosumer: The New Imperative for Topline Growth

13 Mar, 2005 By: Zain Raj+
This article was originally published at Virtual Strategist in the Spring of 2005. Zain Raj and Cynthia Pike-FuentesAmerican companies are losing their value and their edge because they have lost touch with the very people who buy their products. But they may be able to reverse this trend. Read More
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40 under 40 2000

01 Sep, 2002 By: Zain Raj+
This article about me was posted in Crain’s Chicago Business in 2002. Zain RajExecutive vice-president, managing directorDigital branding practiceFCB Chicago Zain Raj is a portrait of contradictions.Despite a buttoned-down business education, colleagues see him as highly creative. Born and raised in India, he now… Read More
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